Every generation is unique, and there have always been differences in the consumer behaviour of each generation. But we live in a time when these consumer differences are more pronounced than ever.Read Story
You might think, why else would I need a POS except to ease payment for customers? Well, that’s a good reason, but that is not the only reason you should get a POS. Today, we will be looking at these other reasons and what they mean for your business.Read Story
On the 24th of May, we clocked a year as Redbiller, and part of what we did was to take a step back and look at the events and results we have recorded in the last year as a company. Today, I have decided to share with you some of the things that stood out to us. I am sure that this will encourage you to trust us more as a provider.Read Story
Although innovations in the last few years gave two new options of virtual top-up and recharging directly from your account. They are yet to wipe out the demand for recharge PINs for reasons ranging from individual preference to literacy level and under-banking -not everyone is banked or has access to e-banking services.Read Story
As a service provider, we are constantly working to ensure our customers have all the payment tools they need to manage their time more effectively and put their business on autopilot, so it is indeed a delight to get this type of feedback. Let me share with you Mr Ola’s experience so far at Redbiller and how he arrived at that statement.Read Story
The marketing mix basically consists of the 4ps of marketing -product, price, promotion, and place. These 4Ps precede developing a marketing plan or strategy as it is the means/guide to achieving your marketing objectives. Whatever you desire to achieve must be structured around it.Read Story
Pricing cannot be set independently of exchange rate as one of the things exchange rate itself tries to establish is fairness in value exchange. Every industry and business is affected by exchange rate, whether it deals with imports and exports or not. That is because exchange rate impacts the economy as a whole.Read Story
There is no standard when running a business. Indeed, some basic principles or conditions must be in place, but there is no standard generally-applicable roadmap to success. This is because every business is unique in terms of its industry, availability or scarcity of resources, and an enabling environment.Read Story
Every investment comes with a risk, but these risks are primarily about factors influencing market performance and their impact on the expected ROI (return on investment). It is different when the company simply takes your money and vanishes. We cannot even call that an investment risk or loss. It is outright fraud.Read Story
While Fintech did not start overnight, it did take the global market by storm over the last two decades. And considering the evolution of Banking and Tech, one will see that Fintech was an inevitable result. One way or another, we would have arrived at Fintech innovations.Read Story
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